Testimonials

Real Stories. Real Results.

We believe the best measure of our service is what our customers say about us. From urgent repairs to long-term support, every testimonial reflects our commitment to clear advice, honest pricing, and dependable results. Whether you’re facing a technical challenge or simply want peace of mind, our team is here to help — and our customers agree. Read their stories below and see why so many choose us again and again.

Please pass on huge thanks from my sister Cath and from me to Sulaiman.
Not only did he quickly rectify her iPad problems and patiently answer our ‘technophobe’ questions, he went the extra mile to make sure that my phone was back with me the same day I brought it in for battery replacement, despite unforseen technical issues.
We can’t speak highly enough of him or of your company and have already passed on your details to several friends.

Val

Shrewsbury

They fixed my ancient iPad that got corrupted and it’s been fine since. In fact, it updated itself last night, which it hasn’t done for years. Previously, I’d been updating only with help from the Mac. Apple iPad logic reset and updated.

Rob

Telford

Brilliant service. Can highly recommend Appel. Apple iMac 27″ 2011 failed HD. Uneconomic repair. Supplied newer 27″ & recovered data.

Daron

Baschurch

I would highly recommend this place. First class service saved me a fortune very polite and professional I will be using these all the time now. Apple iPad 10th gen reset iPad & reinstalled OS all good.

Ian

Telford

There’s nothing worse than having an expensive piece of kit that doesn’t work, and repairs or solutions can be expensive. I had already tried NVRAM reboot and a few other fixes, all unsuccessful. I hadn’t used Appel before but for any future issues they will be my first point of call. Friendly, knowledgable and efficient service. My Mac had a free diagnostic so I knew exactly what I was paying for and if it was worth it! My logic board controller fault and software corruption was diagnosed and I was kept informed through-out you the process, the fault was corrected and my Mac works better now than it has for a while. I felt confident that my Mac was in good hands and they wouldn’t do anything more than was required and with my permission. I would highly recommend then. Like I said my first point of call in the future for any Mac/Apple issues. Apple MacBook Air reset logic and removed conflict software.

Alastair

Telford

Used these guys a number of times. They were recommended to me and I’d recommend them to you. They sorted out issues Apple couldn’t on my new iMac quickly, efficiently and at a very reasonable cost, as well as other minor Apple things for me. They’ve never failed me yet. Apple iMac 27″ full cyber security check.

Andy

Much Wenlock

Wonderful!! Thank you so much! Sulaiman worked out what all the issues were on my phone- interpreting my ramblings! He was patient as well as being lovely, explaining the different options that I had. The cost quoted remained the same- even though there was more work needed than initially planned.

I will definitely be using the service again and will be buying my next phone from here as well. Not only is it wonderful to have a reliable place to come but also good to support a local business. Apple iPhone 12 mini repaired logic and reset all software.

Kate

Telford

Thought I had a virus on my iPad and was recommended to try Appel by some friends. Fantastic service from them, particularly Sulaiman. I ended up buying a new iPad through them as the old one no longer updated. They got me a great deal and transferred everything over. Great service. I cannot recommend them highly enough. Apple iPad Pro  unable to run latest iOS replaced with newer model which can receive all Apple security updates

Jill

Birmingham

Apple repair experts you can trust. Fast, skilled, and worth every star. 16″ Apple MacBook Pro reset logic board and full valet internally.

Ludmila

Telford

iMac stopped working.  I was in a bit of a pickle and contacted Appel, where I was helped by Sulaiman Amin. His knowledge and expertise were outstanding, and he quickly helped me find a solution to the issue I was having with my 11-year-old iMac. The service was friendly, professional, and reassuring throughout. I would highly recommend him and their company. A genuine Apple specialist who goes the extra mile. Sulaiman went above and beyond for me and can’t thank him enough. You won’t be let down. Apple iMac 27″ 2015 uneconomic repair replaced with newer model.

Luke

Walsall

Upgrades & Security Services Booking Form

Need help upgrading or securing your Apple device?

Whether you need a macOS update, a clean install, security improvements, virus/malware removal, or full data recovery, we’re here to help.

Tell us which device you’re using — MacBook, iMac, iPad, iPhone or another Apple product — along with any issues you’re experiencing. We’ll get back to you quickly with availability.

Fix Your Apple Device Booking Form

Fast, Reliable & Professional Support

If your Apple device isn’t performing as it should, we’re here to help. From software faults and battery problems to damaged screens, performance issues or devices that won’t power on — we can diagnose, repair and restore your Mac, iPhone, iPad or Apple Watch quickly and affordably.

Our technicians carry out full inspections, explain the problem clearly, and provide the most practical and cost-effective repair options. Whether it’s hardware, software or something in between, we’ll get your device running at its best again.

Interested in one of our Apple products?

Fill in the form below and include the product you’re looking at — whether it’s a MacBook, iMac, iPad or another device we have listed. We’ll get back to you quickly with availability, condition details, and the best price we can offer.